94
94
Nov 25, 2012
11/12
by
MSNBCW
tv
eye 94
favorite 0
quote 0
become a fan of us on facebook. we love getting your feedback. follow us on twitter, too. next week, when big box stores come to town, it doesn't have to be bad news for local small businesses. >> when we buy something, we are buying it at x amount. i have no idea what the guy down the street is buying it for but there's no way he can buy it for what i'm buying it ffr. >> how she used a cooperative to get an edge. until then, i'm j.j. ramberg. remember, we make your business our business. you won't find a "home rule" on every corner, a "stag provisions" down every block, or a "hugh and crye" in every town. these are the small businesses of america, and all across the nation they're getting ready for their day. hundreds of thousands of small businesses are preparing for november 24, a day to open doors, and welcome the millions of customers who will turn out to shop small. small business saturday. visit shopsmall.com and get ready. because your day is coming. >>> hello from new york. i'm chris hayes. preliminary reports suggest shoppers spent $11.2 billion. it's down fwr th
become a fan of us on facebook. we love getting your feedback. follow us on twitter, too. next week, when big box stores come to town, it doesn't have to be bad news for local small businesses. >> when we buy something, we are buying it at x amount. i have no idea what the guy down the street is buying it for but there's no way he can buy it for what i'm buying it ffr. >> how she used a cooperative to get an edge. until then, i'm j.j. ramberg. remember, we make your business our...
104
104
Nov 10, 2012
11/12
by
MSNBCW
tv
eye 104
favorite 0
quote 0
they send us coupons. it keeps us coming back. >> it's like the dentist. you fill out that thing, don't forget to come to the dentist. >> yeah. no matter what kind of retail store you are, if you want to have a newsletter based around it, a once a month e-mail going out, to advertise or educate which you brings me to the next point. every retail store should be doing something to educate because that brings in customers. the sushi restaurant, an an example, i'll use them and also a chinese restaurant, they do an education class on preparing chinese foods. that barber, why can't he be doing a class once a month on grooming yourself or doing your own hair. guys like me, i'd be interested in doing that, i don't necessarily mean i'd do it on my own, but it still draws people in to get an education. >> and it keeps them loyal. >> it does. >> you can go to that barber, a barber is different or this nail salon. >> a nail salon is a perfect example. i think women would like to learn tips on doing nails. why not have an event with coffee and cook kiss or whatever.
they send us coupons. it keeps us coming back. >> it's like the dentist. you fill out that thing, don't forget to come to the dentist. >> yeah. no matter what kind of retail store you are, if you want to have a newsletter based around it, a once a month e-mail going out, to advertise or educate which you brings me to the next point. every retail store should be doing something to educate because that brings in customers. the sushi restaurant, an an example, i'll use them and also a...
108
108
Nov 3, 2012
11/12
by
MSNBCW
tv
eye 108
favorite 0
quote 0
thanks so much for joining us, you guys. one thing that i thought was so funny in there is he said i gauge them by their clothing, in this particular case, but there were differences, right? different degrees to how much you dressed up, and he noticed that and sells to differently. >> i think it's classic. i think of my own portfolio companies, and if we only had someone like him out in front, sometimes our sales folks, when you're doing projections before the customers in front of you, you think you can sell anything, and you know what the customer needs. but it's very different when you're actually engaging with a customer, and making the sale is so tough for small businesses. in that instance, he's reading his customer, and he's going in for the sale. >> there's nothing passive about what he's doing. do you have to be that active in order to make that sale? it's a lot of work. >> yeah. when i was watching that, i was thinking, this might be kind of a scary segment for a lot of people, especially aspiring entrepreneurs bec
thanks so much for joining us, you guys. one thing that i thought was so funny in there is he said i gauge them by their clothing, in this particular case, but there were differences, right? different degrees to how much you dressed up, and he noticed that and sells to differently. >> i think it's classic. i think of my own portfolio companies, and if we only had someone like him out in front, sometimes our sales folks, when you're doing projections before the customers in front of you,...
157
157
Nov 4, 2012
11/12
by
MSNBC
tv
eye 157
favorite 0
quote 0
he used to be a venture capitalist, he used to be in private equity. i will give president obama credit for the jobs act. i do think, as somebody who formerly owned a broker dealer, the crowd funding for real crowd funding for start-up businesses is not going to be as robust in the overall small business community. >> quickly moving to health care. evelyn, you were a supporter of obama care. why? >> yes, i am. >> how does it help your company? >> being able to buy insurance in a large pool of people opposed to my small business getting a policy for ourselves. it makes a huge difference. we can buy at the same types of rate that is large corporations get. i really look forward to that. those are the health exchanges for each state. i look forward to being able to look online on the internet and look at all the policies and make decisions for myself without the pressure situation of talking to basically a sales representative for an insurance company saying this policy is better than that. i would rather look at it myself and think about it and really po
he used to be a venture capitalist, he used to be in private equity. i will give president obama credit for the jobs act. i do think, as somebody who formerly owned a broker dealer, the crowd funding for real crowd funding for start-up businesses is not going to be as robust in the overall small business community. >> quickly moving to health care. evelyn, you were a supporter of obama care. why? >> yes, i am. >> how does it help your company? >> being able to buy...